We attended WWDC again this year … it was our second time attending the conference to date. I have to say that while meeting the people at the conference was awesome the conference itself was lacking.

Maybe it’s because I was so focused on obtaining help on some issues I’ve been having with my yet to be released iPhone application. Anyhow, despite my efforts to elicit help, a majority of the people in the labs were unhelpful. Most of the Apple engineers in the iPhone lab had little to no experience with the API’s I’ve been using … not that I could share them with you because of our lovely NDA. To top it off my slot in the iPhone UI review was given to a non iPhone person because he had “heard of the guy” online and wanted him. I was a bit frustrated since the person they gave me had never written a line of iPhone code. He was suggesting that I put buttons in the weirdest of places … arg.

Another reason I think I was disappointed with the conference was that I’ve been coding against the iPhone API since the first beta. Given this the API’s themselves are old hat … yet most of the conference was intended for an audience that hadn’t yet coded against them. So given this and my propensity to get bored quickly when taught things I already know I ended up coding during most of the sessions. That combines with getting blocked on the bugs I had trouble getting help with let me to be even more frustrated.

Breath … anyhow, despite all of this I did in fact have a good time and will give WWDC at least one more try. There were a few sessions that were really amazing and well taught and given how much I enjoyed last year I can’t help but try again.

I think it’s fitting that our first post to the new company blog be about WWDC 2007. This is my first year attending the conference and I have high hopes not only for the technology but in meeting the people here. I’ve been talking with a lot of people on the macsb irc channel over the past few months and It’s going to be fun actually getting to meet these folks in real life. I’m also enthusiastic to meet some other developers with similar technology and profession interests.

While I will try to post information from the conference it’s likely that I can mention little. Unless it’s from the keynote or Apple makes it public I’m under an NDA for the entire conference. All I can say though is that the buzz is amazing, the lines are long, and the evening events are shaping up to be a blast. I don’t think there’s an evening the entire week that doesn’t have something scheduled.